.item {
  position: relative;

  overflow: hidden;
  width: 300px;
  height: 400px
}
.item img {
  max-width: 100%;

  -moz-transition: all 0.3s;
  -webkit-transition: all 0.3s;
  transition: all 0.3s;
}
.item:hover img {
  -moz-transform: scale(1.1);
  -webkit-transform: scale(1.1);
  transform: scale(1.1);
}


.item2 {
  position: relative;

  overflow: hidden;
  width: 100%;
  height: 100%
}
.item2 img {
  max-width: 100%;

  -moz-transition: all 0.3s;
  -webkit-transition: all 0.3s;
  transition: all 0.3s;
}
.item2:hover img {
  -moz-transform: scale(1.1);
  -webkit-transform: scale(1.1);
  transform: scale(1.1);
}